Dear social media,
The hype you generate is a trap that I will not fall into. You are but a tool to generate sales in spite of your grandeur.
I run a chinese business and you shall sing to the tune of my business philosophy. At best, you allow me to phase out the need for a physical retail front. Don’t bother sashaying in front of me if you ain’t gonna make me cash nor alleviate me of some of my business problems.