We spend too much time being cool
If I wanted to, I could leave my website with the usual plain white or light coloured background.
Do I know it looks zhup? Sure I do. But I’ll rather use a picture I created 15 years ago precisely for the purpose of setting up my website.
“Diverse styles to arrive at own”
However zhup it is, my job is to unzhup it somehow. If I successfully do it, I’ll be a better designer than if I’d conveniently, or lazily left the background with a simple background.
As is industrial Scandinavian
As is jacket design
Apple products
Illusion
Merely falling in place under the illusion that one is being trendy.
Irony
Trendy equals herd trajectory.
When a designer falls in line
He needs to make money. Settle for what is naturally eye pleasing.
